Your Media Advantage

Capabilities of Advertising Advantage

Strategy

Maximizing your opportunity through disciplined planning, targeting and unique media market and category insight.

Over 15 years of experience means we have extensive IP and a huge Data Warehouse so we know what type of media and messages work and what don't.

We know which TV stations, time of day, day of week, program genre, market and durations will drive greater engagement and response and therefore better return on your ad spend.

ADAD has a fine-tuned process that allows us to assess, develop, implement and optimize campaigns and drive scalable ROI for brands.

We have such confidence in our approach we can even do it on a 100% performance billed basis with our Pay For Results offering.

Advertising Channels
TV
Digital
Outdoor
Radio

PAY FOR RESULTS TV

We offer the option of performance billed campaigns where up to 100% of the agency's payment is tied directly to performance. We can invest our own capital into the media costs and only receive payment if we deliver on agreed goals.

In this way we make TV a 100% performance based advertising channel and you have an agency that is an active financial partner whose interests are totally aligned with yours. We understand that our campaigns need to drive a measurable business benefit for our clients, and as an agency we take ownership of outcomes. We walk the talk.

Pay For Results billing models include Cost Per Lead, Cost Per Customer, Increment Achievement and Rebate/Incentive.

We've helped countless brands establish a totally accountable, performance based national TV advertising presence.

Can we help you too?

Best TV Advertising Package in Australia

50K TV PACKAGE

For just $50,000 we can tailor a targeted TV advertising package that will connect with your target customer and motivate them to take action.

We work together to select a mid-sized local market with high target reach and concentration as well as pricing efficiency to demonstrate TV’s response driving power for a low out-of-pocket cost.

Our proven media buying capability means we can offer exceptional value for small and mid-sized brands. Combine that with the strategic insights gained as a result of launching so many new-to-TV brands and you get maximum value, maximum bang for your buck and maximum chance of success.

ADAD 50K TV PACKAGE INCLUDES:

  • A high quality TV commercial and a TV media plan reaching your target audience.
  • Market leading value on Broadcast affiliates such as Fox, CBS, NBC, ABC, and CBS as well as top cable networks such as ESPN, CNN, HGTV, and more.
  • All TV production and creative costs: A professionally produced TV ad that includes concept and creative development.
  • No long term contracts or ongoing commitments.
  • Access to ADAD's data analytics and TV optimization insight to maximize your ROI.
DRTV Digital and Social Outdoor Radio

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